I have identified the profound reason I procrastinate with my writing. It isn’t that I have nothing to say on the page, or that I am not certain of my brand voice. It is because I don’t want to feel. Most of the time sitting down with a subject on my mind gets me...
“When it comes to defining your business model, it’s best to copy somebody”, observes Guy Kawasaki. If you are an entrepreneur yourself, you must know there is credence to this brilliant advice. Sales models knowledge doesn’t come naturally to most of us (unless you have an MBA), and the only way to really know...
Branding for small businesses is a complex endeavor. My clients see it as an opportunity to express themselves, but also struggle with the limitations and the focus that branding requires. I am a huge proponent that in life and in business, you should be who you are and not give into what the world...
Self-expression in business is often a catalyst for deep connections, but it’s never an easy feat. When you share yourself with your audience and clients, not in a narcissistic but a giving way, you create lasting trust and a human bond. This is why personal branding achieves certain business goals so well, and social...
You might not recognize this yet, but as a business owner, you have one specific freedom that puts you on a par with Gods (or demigods at best). It’s not the power to design your own schedule or control your fees. It’s more intangible than that. Have you guessed what it is yet? It...
In his story The Overcoat, Nikolai Gogol talks about the civil servant and scribe Akaky Akakievich “who saw nothing but his own neat lines, written out in an even hand, and only if a horse muzzle, appearing from goodness knows where, came to his shoulder, and blew a gale on his cheek from his...
“Be regular and orderly in your life, so that you may be violent and original in your work.” ~Gustave Flaubert Human beings love their comfort. We find lethargic content in doing the same things and doing them the same way for a long time. Until a forced change arrives. Nobody would actually go looking...